Influencers Evaluation & Analysis

We put influencers under the microscope, zoom in on their Social Media activity and offer you a comprehensive, standardized analysis as a tool to evaluate them at your fingertips.

Your influencers under evaluation

Palowise addresses the market’s need for evaluating the performance of social media influencers by conducting research, analysis, and evaluation of specific accounts suggested by brands. This service is useful for brands who have existing partnerships with influencers or are considering partnering with them in the future. By measuring the performance of these influencers, brands can make more informed decisions about who they should collaborate with and how they should allocate their marketing budget.

Content Analysis

Palowise offers ad-hoc content analysis to help brands assess if an influencer aligns with their campaign and brand values, or to gain an understanding of the content an existing influencer is producing. This service is useful for brands who want to make sure the content that is being shared by their influencer partners aligns with their brand’s image and message, and in turn for brands who want to evaluate the performance of their influencer partnerships. With this service, brands can make more informed decisions about their influencer marketing strategy.

The Top Influencers of the month

By analyzing data from all the “business accounts” of the Greek market on Social media, we highlight, on a monthly level, the:

  • Top Instagrammers/TikTokers, i.e. the top accounts, based on the number of followers they have
  • Fastest Growing Accounts, i.e. accounts with the largest positive change in terms of followers from month to month
  • Top Engaging Instagrammers, i.e. influencers who managed to collect the most interaction actions with their posts
  • Top Active Instagrammers/TikTokers, i.e. the most… productive accounts, based on the number of posts they made .

Start your journey toward consumer intelligence now!


Palowise Platform

Elevate your strategy with Palowise! Take advantage of our award-winning AI tool.


Palowise Analytics

Turn data into insights & insights into action!
Track and analyze unique data across the web and social media platforms.


Influencers Evaluation & Analysis

If you are building out an influencer program, or already have one in place, and you are working (or intend to work) with social media influencers, you need to evaluate their work first.Identifying the right social media influencers for your brand is the foundation of a successful partnership and a successful influencer program.

Why Palowise?

  • #1:Use the industry's top artificial intelligence to handle the heavy work for you and gain insights in minutes.
  • #2:Receive an alert if something major occurs near your customer.
  • #3:Identify the influencers, material, and messaging required to generate success in real-time.
  • #4:Manage cross-channel campaigns with multidisciplinary groups and infinite channels.
  • #5:Monitor engagement and sentiment to get valuable insights.
  • #6:Monitor trending topics of discussion among users.

What our Clients say about us.

Palowise delivered useful data and insights for our needs and projects, they helped identify & map market needs, trends, and consumer attitudes. We would recommend Palowise’s Web to any organization seeking a competitive edge in the digital landscape.

Alex Manos CEO & Founder

Monitoring public online through PALO pro gave as all the access needed, gathering key insights at any time and real-time insights at our interest. As a social listening tool helped as understand the social game and what people talk about our business and create a sophisticated community management approach. While our goal is to Improve customer satisfaction at any touchpoint Palo Pro gave all the knowledge into action tool to fullfill our zero detractors customer strategy!

Ioannis Kamilakis Marketing Director

It‘s always nice to work with professionals who enjoy their work. Palo takes it off! High quality services, interaction and open communication, value for money. With Palo we just get everything we need!

Sophia Stamou Communication Manager