USE CASE WEB AND SOCIAL
Tracker
Build a solid and thorough understanding on how customers and potential customers perceive you and the competition. This is measured through online data on a continual and real time basis.
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Influencers analysis
Evaluate and understand how your brand and competitors fare amongst the available influencers in your industry.
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Competition Analysis
Gain insights into what your customers desire, in which areas your competitors are idle, where they are active and the “sweet spot” for your brand.
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PR Crisis
Reduce the risks of a PR crisis or even possibly avert a crisis. See how a crisis is unfolding in the online ecosystem and determine the important conversational peaks, to determine your own effective PR crisis strategy.
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Keep a holistic and real-time view of all of your brand’s relevant mentions. With hundreds of data visualizations, integrated AI capabilities, tight Powerpoint & Excel interaction, and pre-built and bespoke data connectors, you can share insightful analytics reports with your team, partners and stakeholders.
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