At this year’s Eurovision, Klavdia didn’t generate massive buzz on X — but the quality of the buzz? Undeniably powerful.According to our analysis at Palowise, her name came up less frequently compared to last year’s Eurovision conversation. But what stood out was how focused and emotionally charged those mentions were.The spotlight was on:
 Her hauntingly beautiful vocals
 Her decision to sing in Greek, praised for its authenticity and cultural weightSo while the overall volume of conversation dropped, engagement took a different form: fewer surface-level reactions, more genuine appreciation.
 Less casual noise. More heartfelt responses.
 Lower volume, but deeper connection.
 Less hype, more impact.This is exactly where social listening proves its value: going beyond raw numbers to uncover the why behind audience behavior — what resonates, what moves people, and what creates lasting impressions.
 Not all buzz is loud. And not all impact is measured in mentions.
