29 Nov Uncategorized Crack the Code to Black Friday Success 29 Nov, 2024 By Lydia Bakopoulou Black Friday has become one of Greece's most anticipated shopping events, offering businesses a golden opportunity to capture consumer ... Continue reading
29 Nov Uncategorized Your Year in Data: A Look Back to Plan Ahead 29 Nov, 2024 By Lydia Bakopoulou The end of the year is the perfect time to reflect. By reviewing your 2024 campaigns, you can set a stronger foundation for 2025. From ... Continue reading
22 Nov Uncategorized Digital Voices, Brand Choices: Turning User Voice into Brand Value 22 Nov, 2024 By Lydia Bakopoulou It is no longer just about what a person gains from a product or service, but rather the emotions it evokes and the memories it creates... Continue reading
13 Nov Uncategorized Beyond the Finish Line: Voice of the Athens Marathon 2024 13 Nov, 2024 By Lydia Bakopoulou The Athens Marathon—The Authentic—is more than a race; it’s a tribute to Greek heritage, a test of endurance, and a showcase of Athens'... Continue reading
06 Nov Uncategorized The Greek Perspective on the 2024 US Elections: How Social Media Analysis Predicted Trump’s Victory 🌍 Predicting the Electoral Outcome through Greek Social Media 07 Nov, 2024 By Lydia Bakopoulou Donald Trump's recent victory in the US elections emphatically confirmed the findings of our analysis of Greek social media. Palowise, ... Continue reading