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27 Sep
Uncategorized

If You’re Not Tapping Into the Power of Social Media Analytics, You’re Leaving Money on the Table

  • 06 Nov, 2024
  • By author-avatar Lydia Bakopoulou
Social media has evolved from a brand-building playground to a treasure trove of data. Real-time insights from social platforms can be ...

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10 Sep
Company News

Boost Your Brand’s Media Value with Sentiment Analysis: How Palowise Turns Insights into Impact

  • 06 Nov, 2024
  • By author-avatar Lydia Bakopoulou
In the ever-evolving digital landscape, your brand’s reputation can change in an instant. With millions of conversations happening onli...

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16 Jul
Company News

Palowise is preparing for its Global Expansion!

  • 06 Nov, 2024
  • By author-avatar Lydia Bakopoulou
We are proud to announce that Palowise has successfully participated at the “Thriving Global 2024”, a program for the enhancement of in...

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social listening statistics
28 Jun
Social Listening

21 Key Social Listening Statistics Every Marketer Should Know

  • 28 Jun, 2024
  • By author-avatar Lydia Bakopoulou
In today's digital landscape, customers are more vocal than ever before. They're sharing their opinions, experiences, and desires acros...

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trend-analysis-techniques
24 May
Trend Analysis

Top 11 Trend Analysis Techniques for Market Research

  • 24 May, 2024
  • By author-avatar Lydia Bakopoulou
Did you know that a study by McKinsey & Company found companies that leverage trend analysis techniques outperform their competitor...

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  • Why palowise
    • 90% accuracy in Sentiment Analysis
    • 8 Feelings Wheel Analysis
    • Awards & Distinctions
    • Patents
    • International Papers
    • Research & Development
    • Clients
  • Use cases
    • Social Intelligence
    • Social Listening
    • Trend Analysis
    • Sentiment Analysis
    • Media Monitoring
    • Competition Analysis
    • Digital Footprint
    • Consumer Intelligence
    • Reputation Management
    • Influencer Analytics
    • Social Analytics
    • Political Analysis
    • Sponsorship Evaluation
    • Brand Equity Measurement
    • PR Crisis
    • Mamalytics
    • Tracking Analysis
    • Campaign Evaluation
  • Industries
    • Automotive
    • Manufacturing
    • Pharmaceutical
    • Energy
    • Financial Sector
    • Political Parties & Figures
    • Public Figures
    • FMCG / Consumer Goods
    • Retail & eCommerce
    • Telecoms
    • Non profits / NGOs
    • Marketing & PR Agencies
  • Products
    • Palowise Platform
    • Palowise Analytics
    • Email Alerting
    • Mamalytics
    • Palowise Trends
    • Influencers Evaluation & Analysis
  • Resources
    • Glossary
      • Sentiment
      • Buzz
      • Share of Voice (SoV)
      • Net Sentiment %
      • Topic Analysis
      • Potential reach
      • Source Impact
      • Engagement
    • Blog
    • Videos
  • Customer case studies
    • FMCG / Consumer Goods (LOREAL)
    • FMCG / Consumer Goods(NESTLE)
    • Retail & eCommerce(TOMMY HILFIGER)