31
Oct
Net Sentiment: The Hidden Metric Driving Your Brand’s Success
Net Sentiment goes beyond simply tracking mentions; it measures the overall tone of conversations around your brand by calculating the ...
29
Oct
Post-Fall Buzz: How to Turn Campaign Insights Into Holiday Season Success
With the back-to-school and fall campaigns behind us, now’s the time to dive into the data and turn those insights into a winning Chris...
25
Oct
Black Friday’s Goldmine: Unlock Sales with Data-Driven Strategies
Black Friday is not just the ultimate shopping day—it’s a treasure trove of data waiting to be tapped. As marketers prepare for the inf...
27
Sep
How to Crush Your Next Campaign with the Right Influencers
Fall is the season of opportunity for brands. With back-to-school, Halloween, and Christmas shopping on the horizon, consumers are read...
27
Sep
ESG actions and Social media analytics
In today’s world, simply having an ESG strategy isn’t enough. The real challenge lies in managing the data that comes with it—understan...
